Communicating Your Idea - Who is Your Customer and Do They Get It?
  • Dr Barry McMahon
  • September 2012

Slide contents

  • Communicating You Idea
  • How Would You Communicate Your Innovation Idea ?
  • - Your Path to a PhD!
  • - Your Path to a PhD!
  • - Your Path to a PhD!
  • - Your Path to a PhD!
  • The Student Experience
  • Engineers Thinking
  • Clinical Approach
  • - Clinical Approach
  • Communication
  • - Communication cont.
  • - Communication cont.
  • Need to Speak the Language of the Customer
  • Patient Care
  • Who is the Customer ?
  • Video Pitch
  • Do They Get it ?
  • Communicating My IDEA
  • Identifying the Customer
  • GORD
  • The Oesophago-gastric Junction
  • Treatments
  • Oesophagho-gastric Junction Function
  • Endoscopic Therapy
  • Resistance to Distension
  • Resistance to Distension V Squeeze
  • Distensibility Testing
  • - Impedance Planimetry
  • Typical Distension in OGJ
  • The Functional Lumen Imaging Probe (FLIP)
  • Normal Control
  • Patient with Achalasia
  • Crospon Ltd Galway
  • Awards
  • Laparoscopic Heller Myotomy
  • Measurement Intra-Operatively
  • Pre & Post Lap Nissen
  • Anorectal Function
  • Methodology
  • Results: anal distensions profiles
  • Squeeze Profile
  • Use of FLIP to Measure Extent and Duration of Upper Esophageal Sphincter Opening in Dysphagia
  • Upper Esophageal Sphincter
  • - Pilot Studies
  • - Pilot Studies